Happy Friday you beautiful souls! It is officially the first weekend of summer, so I hope you all have big plans! Me on the other hand, well I’ll unfortunately be staying inside and recovering from a surgery I had yesterday. No worries though, I’ll be okay! 🙂
Right before my surgery this week, I had the opportunity to travel to Scottsdale, Arizona (for the first time!!!) for a marketing workshop hosted by The Knot. Although the heat was pretty unbearable, I still had so much fun and am already trying to plan a trip to go back!
We stayed in Old Town Scottsdale at the Saguaro hotel, which is also where the event was being held. There were so many bright colors and adorable little cacti covering the landscape. I was loving it! We started the day out with breakfast, a few mimosas, and a private consultation covering our social media pages. I felt so inspired by what I learned! One tip I will give you is to utilize those hashtags! That is how people find you on instagram, so it’s very important and will help to boost your following and engagement!
Following breakfast, there were several speakers presenting on a few topics related to the wedding industry throughout the day. We learned more about what real couples are wanting for their big day through an onstage interview, how to better network with other vendors in the industry, more on social media, and how to be more accommodating to same sex couples planning their wedding (#loveisloveislove). It was all so fun! I was taking so many notes in the cute little notebooks they gave us that my hand was cramping so badly by the end of the day.
The BIANKA Bridal girls and I have been brainstorming ever since we left on what we can do to improve the business even more with the information we learned! Definitely stay connected here and on BIANKA Bridal’s social media pages to stay up to date on the exciting things we do!